Social Media Marketing (SMM)
Social media marketing is still one of the best ways to find new clients. In fact, it’s the only way if you want to reach people who don’t know you exist yet. If you’re not using social media, you should start now!
Email marketing is still one of my favorite methods of finding new clients. I use email marketing to send out newsletters, special offers, and general updates about my business.
Content marketing is another great way to find new clients. People love content, especially when they can get something useful out of it. So, create helpful content that solves problems and helps people succeed.
Search engine optimization (SEO) is another great way to gain visibility online. When someone searches for a product or service, search engines like Google show them the websites that rank highest. These websites have done a good job optimizing their content to rank well in search results.
Blogging is a great way to share your expertise and help others at the same time. Plus, blogging gives you a chance to build authority over time.
Podcasting is another great way to share your knowledge with others while building your personal brand. I started a podcast called “The Cannabis Lawyer Podcast” where I interview lawyers who practice in the cannabis industry.
Video marketing is becoming increasingly popular, and it’s a great way to connect with potential customers. Plus, video marketing is easier than ever before, thanks to platforms like YouTube.